Michael Castellon writes about the KFC stunt that saw them launch a new logo by building one big enough to be seen from space.
Actually, being seen from space is almost certainly not their concern – space has a relatively sparse population and probably few of them visit KFC stores.
What they’re really hoping for is to be included in the satellite imagery of one of the big mapping tools.
At the moment, Google’s imagery of the area is only low res now high res and the logo is there!, but both Yahoo and Microsoft have got the jump and already have high res of the area. All three maps correctly identify the area as ‘Rachel, Nevada’, and the location as the corner of Groom Road and Old Mill Street – just off “The Extraterrestrial Highway”!